@snapkitchen is always to the rescue 🥗🥙 My g @snapkitchen is always to the rescue 🥗🥙 My go-to for lunches!!! I’m usually grabbing something quick so I appreciate these meals for the convenience!👏🏻👏🏻 They’re the perfect post workout meal while I sit at my desk and they’re honestly DELISH. 

They offer 6-meal & 12-meal plans for the week! My husband & I both love them! Sharing my favorite meals in stories. Use code AUDREY15 for 15% off if you wanna try it. 😋  #HowIsnap
MORNING! ⭐️ loving a sporty spice look lately MORNING! ⭐️ loving a sporty spice look lately & ive been grabbing my sneakers way more than any other shoe! 😂👏🏻 I shared in a recent blog post how cutouts are trending this spring ✨✨ This DRESS is adorable and has the side slit. Love how casual it is! 

📲Shop Outfit: http://liketk.it/39acS @liketoknow.it #liketkit #LTKSeasonal #LTKstyletip #LTKspring
Girls day out with mama 🥳 Our two favorite thin Girls day out with mama 🥳 Our two favorite things to do together is either grab coffee and window shop or exercise👏🏻👏🏻 Love her! 😚

We are actually both wearing @patricianashdesigns to celebrate her 10th anniversary! 🎁 Our bags are the consilina crossbody organizer! Great crossbody bags to throw on! 

#PatriciaNash #Nashionista ad
This weeks word: MOVEMENT ✨✨ Getting back into This weeks word: MOVEMENT ✨✨ Getting back into my workout schedule & healthy eating. Here’s a few healthy goals I shared yesterday for the week: 😋😋 

• no alcohol during the weekdays
• No refined sugar or bread (for the week! 
• Move as much as I can; lots of walking

My half zip top looks IDENTICAL to one at Lululemon... but this one is half the price! Need to order another color bc it’s so good 😍

Cheers to ending Monday! Drinking my tea tonight instead of a margarita 🙄😵

📲Shop: Details here! http://liketk.it/38YP9 @liketoknow.it #liketkit #LTKfit #LTKstyletip #LTKunder50
Trying to get back in the swing of things today af Trying to get back in the swing of things today after what feels like a week off of work 😅 BUT I’ve had tons of new baby hairs lately thanks to @bondiboost hair growth supplement range ⭐️ I’ve been using a little over a month now! These are vegan + cruelty free and I take every morning with my other vitamins. 💊 #Boostyourroots #bondiboost
gnight💤 ending a fun weekend after a crazy last gnight💤 ending a fun weekend after a crazy last week. Feeling so grateful for our little space here 🛏 Making some peppermint tea and calling it a night! Josh & I are watching Breaking Bad right now! What series are you into lately!? 

📲Shop Bedroom: We are loving our linen duvet from the Casaluna line. Linking our white quilt, headboard, and other bedroom details ⚡️⚡️ http://liketk.it/38TUC @liketoknow.it #liketkit #LTKunder100 #LTKhome #StayHomeWithLTK
Saturday things 🌸 The sun is shining in Dallas, Saturday things 🌸 The sun is shining in Dallas, snow is melting, and I love seeing people out and about. 😋 Just got these new jeans in and loving them! 

📲Shop: Wearing a size 27 in jeans....on sale too! Paired with a free people dupe sweater and my fave amazon purse. Also!!! Can’t stop wearing these platform converse 👏🏻 Great spring sneaker! http://liketk.it/38OTh @liketoknow.it #liketkit #LTKitbag #LTKshoecrush #LTKsalealert
hair up & pajamas on for like the 5th day in a row hair up & pajamas on for like the 5th day in a row. 🤷🏼‍♀️ My morning skincare is my favorite right now & so easy. @tula SPF always and I mix with the Vitamin C serum too to help brighten hyperpigmentation. the best duo! 😋 hope everyone affected lately is starting to get power & water.... thinking of y’all!♥️ 

📲Shop Skincare: Grab 15% off @tula skin and @shopbuddylove pajamas with code <AUDREYMADSTOWE> ⭐️ http://liketk.it/38Gfx @liketoknow.it #liketkit #LTKbeauty #LTKSeasonal #LTKhome #embraceyourskin
Cocktail o’clock 🍸 The hubs requested espress Cocktail o’clock 🍸 The hubs requested espresso martinis this afternoon 🧊 I shared our recipe to the blog back in December but save this post for later so you can reference back: 🍸

•double shot of espresso (nespresso pod I used: Double espresso Chiaro) 
•1.5oz of kahlua 
•1oz of baileys (we like them creamy)... if you don’t, use vodka! 
•splash of oat milk
• shake over ice and serve! 🧊
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Blogging, Lifestyle · April 22, 2020

Consistency & How To Create A Content Calendar |

Consistency & How To Create A Content Calendar | Blogging 101 | Audrey Stowe a fashion and lifestyle blogger

Frames: Desenio // Desk // Desktop Stand // Water Mug

Welcome to this weeks blogging 101 post! Typically after I share a couple of tips when girls message me about starting a blog, the second question is always “how do you come up with ideas, blog posts, etc so frequently?”

So today, I wanted to share how I do it and how I create my content calendars. P.S. You can use these techniques for really ANY business. It’s not just instagram influencers/ bloggers that this works for.

Consistency:

Wanting to grow a following? Gain a readership? Get sales? Consistency my friends! It’s annoying to hear and is hard work but it’s truly the biggest thing that works. If you’re launching a blog or posting outfits to IG….. BE.CONSISTENT. Create a schedule. You can’t post on Monday at 10am and then again Thursday at 9pm. People like to know when to see your content and if it’s something they can rely on. Here’s my typical schedule:

  • MWF: Blog posts everyday. Sometimes I skip a Monday if I don’t have anything to share, but for the most part, I stick to this so people always know to check my blog on those days.
  • MTWTHF & Sun: IG POSTS! I post every.single.day. except sometimes I take Saturday’s off. I typically post between 9-10am and 7-8pm CST.
  • Thursday: Youtube video & try-on to stories.
  • IG Stories: every.single.day. all throughout the day!
  • Sundays: Newsletter goes out.

I do this full time, so this is A LOT of content. If you’re starting out, I would make it a goal to post to IG once a day, stories a couple times a day, and then a blog post 1-2x a week. Once you get the hang of that, you can add more if you want!

Creating a Content Calendar

Having a content calendar each month really helps dump all ideas into one spot, and helps you turn to a calendar to know what you need to be shooting/writing/posting on time. I try to have content a week out. So, I have next weeks content already shot and done because I stay a week ahead so that I don’t “run out” of content.

Set up a google calendar, or if you prefer paper, a paper agenda/desk calendar works great too. I have mine on google calendar, and color coordinate EVERYTHING. For example, blog posts are pink, instagram posts are purple, youtube videos are green, and stories are blue. At the beginning of each month, I sit down with the full month ahead, and start writing in all of the ideas I have.

Once I’ve added 3 blog posts a week, IG post ideas for everyday, etc to the calendar, I look and see if I need to add to any days. If I’m out of ideas, I turn to Pinterest to see what’s trending/ in style for the month and I create more post ideas off of that. I will also look up national holidays and plan posts around those to fill up my calendar.

After the calendar is filled, I start shooting for the week ahead and/or next week to start staying on top of things. If I wake up and think “what do I need to do today?” I go straight to my calendar to see what needs to be shot, shared, or done for the day and it helps A BUNCH with productivity and consistency.

Consistency isn’t always easy when starting out and can take awhile to nail down. It actually took me two years of blogging very UN-CONSISTENTLY to realize that I needed to stick to a calendar, and that’s when I started really growing. Give yourself grace and don’t overwhelm yourself. If you can just commit to a couple things each week starting out and share with people to check back on those days, you will see amazing results!

Hope this helps, y’all! Best of luck and happy creating and working on that content calendar!! xo

Check out last weeks Blogging tips post.

In: Blogging, Lifestyle · Tagged: blogging, tips

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@snapkitchen is always to the rescue 🥗🥙 My g @snapkitchen is always to the rescue 🥗🥙 My go-to for lunches!!! I’m usually grabbing something quick so I appreciate these meals for the convenience!👏🏻👏🏻 They’re the perfect post workout meal while I sit at my desk and they’re honestly DELISH. 

They offer 6-meal & 12-meal plans for the week! My husband & I both love them! Sharing my favorite meals in stories. Use code AUDREY15 for 15% off if you wanna try it. 😋  #HowIsnap
MORNING! ⭐️ loving a sporty spice look lately MORNING! ⭐️ loving a sporty spice look lately & ive been grabbing my sneakers way more than any other shoe! 😂👏🏻 I shared in a recent blog post how cutouts are trending this spring ✨✨ This DRESS is adorable and has the side slit. Love how casual it is! 

📲Shop Outfit: http://liketk.it/39acS @liketoknow.it #liketkit #LTKSeasonal #LTKstyletip #LTKspring
Girls day out with mama 🥳 Our two favorite thin Girls day out with mama 🥳 Our two favorite things to do together is either grab coffee and window shop or exercise👏🏻👏🏻 Love her! 😚

We are actually both wearing @patricianashdesigns to celebrate her 10th anniversary! 🎁 Our bags are the consilina crossbody organizer! Great crossbody bags to throw on! 

#PatriciaNash #Nashionista ad
This weeks word: MOVEMENT ✨✨ Getting back into This weeks word: MOVEMENT ✨✨ Getting back into my workout schedule & healthy eating. Here’s a few healthy goals I shared yesterday for the week: 😋😋 

• no alcohol during the weekdays
• No refined sugar or bread (for the week! 
• Move as much as I can; lots of walking

My half zip top looks IDENTICAL to one at Lululemon... but this one is half the price! Need to order another color bc it’s so good 😍

Cheers to ending Monday! Drinking my tea tonight instead of a margarita 🙄😵

📲Shop: Details here! http://liketk.it/38YP9 @liketoknow.it #liketkit #LTKfit #LTKstyletip #LTKunder50
Trying to get back in the swing of things today af Trying to get back in the swing of things today after what feels like a week off of work 😅 BUT I’ve had tons of new baby hairs lately thanks to @bondiboost hair growth supplement range ⭐️ I’ve been using a little over a month now! These are vegan + cruelty free and I take every morning with my other vitamins. 💊 #Boostyourroots #bondiboost
gnight💤 ending a fun weekend after a crazy last gnight💤 ending a fun weekend after a crazy last week. Feeling so grateful for our little space here 🛏 Making some peppermint tea and calling it a night! Josh & I are watching Breaking Bad right now! What series are you into lately!? 

📲Shop Bedroom: We are loving our linen duvet from the Casaluna line. Linking our white quilt, headboard, and other bedroom details ⚡️⚡️ http://liketk.it/38TUC @liketoknow.it #liketkit #LTKunder100 #LTKhome #StayHomeWithLTK
Saturday things 🌸 The sun is shining in Dallas, Saturday things 🌸 The sun is shining in Dallas, snow is melting, and I love seeing people out and about. 😋 Just got these new jeans in and loving them! 

📲Shop: Wearing a size 27 in jeans....on sale too! Paired with a free people dupe sweater and my fave amazon purse. Also!!! Can’t stop wearing these platform converse 👏🏻 Great spring sneaker! http://liketk.it/38OTh @liketoknow.it #liketkit #LTKitbag #LTKshoecrush #LTKsalealert
hair up & pajamas on for like the 5th day in a row hair up & pajamas on for like the 5th day in a row. 🤷🏼‍♀️ My morning skincare is my favorite right now & so easy. @tula SPF always and I mix with the Vitamin C serum too to help brighten hyperpigmentation. the best duo! 😋 hope everyone affected lately is starting to get power & water.... thinking of y’all!♥️ 

📲Shop Skincare: Grab 15% off @tula skin and @shopbuddylove pajamas with code <AUDREYMADSTOWE> ⭐️ http://liketk.it/38Gfx @liketoknow.it #liketkit #LTKbeauty #LTKSeasonal #LTKhome #embraceyourskin
Cocktail o’clock 🍸 The hubs requested espress Cocktail o’clock 🍸 The hubs requested espresso martinis this afternoon 🧊 I shared our recipe to the blog back in December but save this post for later so you can reference back: 🍸

•double shot of espresso (nespresso pod I used: Double espresso Chiaro) 
•1.5oz of kahlua 
•1oz of baileys (we like them creamy)... if you don’t, use vodka! 
•splash of oat milk
• shake over ice and serve! 🧊
First time @asics girl over here! 🙋🏼‍♀️ Ever since I started running a year ago (wow!) I’ve been told numerous times to switch over to Asics! 🏃🏻‍♀️ Grabbed these from @dsw recently and my feet are thanking me… especially since I’ve dealt with shin splints on and off. These are the GEL-Pulse 12 running shoes with neutral support and best for medium to high arches. 🙌🙌 You can buy online and do curbside pickup too! Now I just need this cold front to pass so I can get back on the trail. 🤪 ad 

📲Shop The Look: linked here!! 
http://liketk.it/38uLr @liketoknow.it #liketkit #LTKshoecrush #LTKfit #LTKunder100

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